Tradeshow & Events
With covid-19 big tradeshow events have lost a little bit of their attraction. However, these kinds of event are a must have in a lot of industries to establish brand awareness, demonstrate technology and more importantly develop social contacts with peers and prospects. Nothing really replaces human interactions.
We are happy to share an example of our work for Vesuvius company at the METEC tradeshow in Dusseldorf, the steel industry which happens once every 4 years.
In less than 6 months, we build this show in collaboration with the Fairnet tradeshow company. We manage the full project, arrange hospitality and transport for more than 100 invited employees from across the word, and coordinated the building of a live robotic show during this full week.
This show has also been the occasion to develop a comprehensive set of content (print and video) to impulse a future social media marketing effort and boost lead acquisition. The results have been very positive with more than 80 products showcased more than 250 leads collected.
Discover the image and videos of the event and do not hesitate to reach out if you need assistance in developing such project mixing digital contents and real live interactions.